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FACEBOOK’S QUARTERLY PROFIT nearly doubled as the world’s leading social network gained users and saw mobile advertising revenues surge.
Facebook said that it made $802 million in profit for shareholders on revenue of $3.2 billion in the quarter that ended on 30 September.
“This has been a good quarter with strong results,” Facebook founder and chief Mark Zuckerberg said in a release.
“We continue to focus on serving our community well and continue to invest in connecting the world over the next decade.”
Smartphone and tablets
About 1.12 billion people on average connected with Facebook in September using smartphones or tablet computers in a 29 percent increase from the same month a year earlier, according to the earnings report.
Facebook took in $2.96 billion from advertising during the quarter, marketing messages served up on mobile devices becoming more important.
Mobile represented 66 percent of advertising revenue for the third quarter of 2014, up from 49 percent a year earlier.
Payments and other fees generated $246 million, a 13 percent increase from the same quarter last year.
Shares
Facebook shares, which have been near record levels in recent days, dipped less than a percent to $80.47 in electronic trades after the news.
Facebook has made a priority of adapting to lifestyles increasingly centered on getting online using smartphones or tablets, an adjustment deemed by analysts as critical for Internet firms that want to remain popular.
For the key metric of monthly active users, Facebook said 1.12 billion were using mobile devices, up 29 percent from a year earlier.
Facebook has also been seeking to broaden its offerings, unveiling an application that lets people chat anonymously in virtual “rooms,” evoking the chat rooms from the early days of the Internet.
It is also testing a feature that lets users of the leading social network make purchases by simply pressing an on-screen “Buy” button.
Facebook completed its multibillion-dollar deal for mobile messaging application WhatsApp earlier this month.
Additional reporting Business Insider
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$3.2bn revenue in a quarter for advertising in a single website is mind blowing
What did we all do in the evenings only 10 yrs ago? ?
Well one thing’s for sure, we didn’t spend it trolling like Glen.
Come here P. – what percentage of the diesel laundering operation on the border do Sinn Fein get – just asking because I have to put radioactive diesel in my tractor – and I don’t like doing that – I want to have the right figure to fire back at any sinn fein politician that comes looking for a vote at my door – I will probably vote for him anyway – somewhere down along the line for Sinn Fein thinking of the “All-Ireland Beef idea – depends on the candidate though – your local councillor is a very sound man !
As far as I can see Facebook is on the downward end of the bell shaped curve…no-ones posting, timelines full of commercial posts….mass bebo type abandonment not far off imho
“Experts” have been saying that for past 5years and it’s not going to happen. Social networks nowadays have learned from the mistakes of the past and will be around for a long time.
I dunno Nama, I certainly spend less & less time on it.
His neck is the same width as his head. That’s what I think every time i see a picture of him.
Cause he’s a billionaire that’s why…..
He’s also Jewish, Glen. Surprised you haven’t created a nut job conspiracy theory based on that fact.
And why does the butchers apron consider me a conspiracy theorist ?
“Nom Nom Nom Nom Nom Nom money”
-Zuckerberg
For advertisers all you get for spending money is a few page likes. Incredible business model, how long will it last is anyone’s guess.
how many people are poor and hungry because of all the money that guy and his company have taken out of the global economy ?
and if he invests in financial vehicles that perform the same function then the domino effect is astounding !
why does he want so much and is it just a case of him not understanding that money is a finite resource because of central banks !
Not jealous – just can’t figure it out that’s all – apply it to corporations in general rather than Mark himself – just being singular he defines the point more clearly !
Dermot, nobody has been made “poor and hungry” because of money taken out of the global economy by Facebook or Zucherberg.
I know that Facebook are not making military weapons – but it’s more an economic question – the corporate model totally defies the Father of economics – Maslowe – that’s all !
Best of luck to him if he doesn’t know the limit of his desires – he will never achieve happiness that’s all – each to their own until change comes I suppose !
I would love to be his daughter
have your say