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There wasn't a mention of Apple Watch sales by Tim Cook today

The company is still a money-generating machine of course.

2742036431_2f62ac4c99_o Contando Estrelas Contando Estrelas

APPLE HAVE ANNOUNCED their results for the last three months, and, as is becoming the norm, the figures are pretty special.

However, the company had very little to say about how the much hyped (and much destroyed) Apple Watch is doing, with CEO Tim Cook speaking more in vague generalities about his company’s latest magnum opus, the first original hardware to be launched under his tenure.

Normally Apple are quite keen to tell the world how well their latest models are doing. Not so with the Watch, which officially went on sale on 24 April, with no sales figures forthcoming.

Digital Life Review Smartwatches An Apple Watch AP / Press Association Images AP / Press Association Images / Press Association Images

“Right now, demand is greater than supply, and so we’re working hard to remedy that,” Cook told an investors’ conference call.

Apple Watch margins will be lower than company average. It is a new product for us, and with any kind of new product, you wind up taking some time to fully ramp.

Sales of the company’s flagship iPhone 6 are up , strongly boosted by sales in China where takings of €15.3 (up 71%) billion outstripped that of America for the first time.

Cook says the company’s better performance in China is down to the country’s expanding middle class.

Apple sold 61.2 million iPhones up to end March, up 40% from a year ago. It sold 12.6 million iPads however, down 23% from this time last year.

The Apple Mac meanwhile continues to dominate the desktop market, as it has done consistently since 2013.

The iPhone 6 and 6 Plus have proven very popular with customers worldwide, helping the company overtake Samsung in global smartphone sales for the first three months of the year.

Apple CEO-Philanthropy Apple chief executive Tim Cook AP / Press Association Images AP / Press Association Images / Press Association Images

Overall revenue rose to €53.2 billion for the quarter ended March 28, from €41.8 billion a year earlier. That beat industry expectations (of €51.3 billion) although not to the same extent as in previous quarters (Apple beating investor expectations is considered the norm at this stage).

The results have seen only muted reflection in Apple’s share price , with a moderate 1.6% boost to about €123.33. This may be a result of the stuttering Apple Watch launch, or just the company paying the price for their own history of high performance.

apple shares Apple Share Price Bloomberg Bloomberg

Don’t be worrying about Apple becoming paupers though. After this set of results they’re working with a cash pile of €178 billion.

And they’re still the most valuable company in the world, worth roughly €690 billion. Not to be sniffed at.

Read: People can now buy the Apple Watch online – unless they’re in Ireland

Read: See how Google Maps has secretly insulted Apple in the most childishly inappropriate way

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38 Comments
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    Mute Mac
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    Apr 28th 2015, 12:44 PM

    I cant pay for my water

    Sent from my iPhone 6 Plus

    146
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    Mute Hugo MacNulty
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    Apr 28th 2015, 10:54 AM

    No comment on Apple watch cus it’s Q2 earnings report – Watch only released last week or so. Results were again mind blowing – apple fan or not.

    72
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    Mute Drew
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    Apr 28th 2015, 11:50 AM

    Not to mention they said very clearly they wouldn’t be releasing stand alone sales figures for it but rather including it in ‘accessories’ along with their acquisition of beats headphones.

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    Mute Denis O Brien
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    Apr 28th 2015, 3:48 PM

    apple have a bank balance the size of denmaks GDP , staggering stuff really

    8
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    Mute Jake Race
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    Apr 28th 2015, 10:40 AM

    No mention of the Apple watch. Maybe they’re setting an example the journal should consider following?

    Only the most deluded appletard will convince themselves the apple watch is anything more than a completely pointless and redundant device.

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    Mute Paul Roche
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    Apr 28th 2015, 11:13 AM

    I’m confused Jake,
    Do you all “smart watches” or just the Apple Watch?
    I’m sure there are one or two out there who are delighted with their Samsung watches…

    18
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    Mute Jake Race
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    Apr 28th 2015, 11:30 AM

    Any watch that only functions while tethered to a phone, is completely pointless. It serves no purpose other than relieving you from the need to take your phone out of your pocket and requires you to carry two devices instead of just one.

    The key utility of these devices is the health functionality and now when you go running you have to carry your phone and your watch just for the benefit of functionality that you’d have just by carrying your phone. One exception maybe is the heart monitor, assuming the apple watch has one.

    I am delighted with my Samsung Gear S watch because it doesn’t need to be tethered. I can leave the phone at home and go for a run. It has its own 3g, gps, bluetooth and wifi. The LG watch even has 4G, it’s also not pointless.

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    Mute Deяek ツ
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    Apr 28th 2015, 11:47 AM

    Here comes the usual apple vs samsung argument….

    17
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    Mute Paul Roche
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    Apr 28th 2015, 11:52 AM

    OK,
    My guess is that you’re reading too much into tethering.
    I think the idea is a watch with added functionality, such as health monitoring, when not tethered, and a watch with phone enhancing technology when tethered. The Personal Area Network, if you will…
    Yes, Apple want you to have an iPhone, but can you tell me what other phone models your Gear S works with?

    8
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    Mute Drew
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    Apr 28th 2015, 11:52 AM

    Me thinks the lady, like the rest of his Samsung loving brethren doth protest too much…

    9
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    Mute Deяek ツ
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    Apr 28th 2015, 11:54 AM

    Told ye so…

    5
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    Mute Jake Race
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    Apr 28th 2015, 12:25 PM

    “I think the idea is a watch with added functionality, such as health monitoring, when not tethered, and a watch with phone enhancing technology when tethered”

    The apple watch does not have on board GPS. So for tracking movement it must be relying on far less accurate technology, like step counting or maybe an accelerometer. So it fails on that front. Then when the apple runner injures himself on a long run, he needs to find himself a payphone to call for help =P

    “Yes, Apple want you to have an iPhone, but can you tell me what other phone models your Gear S works with?”

    The Gear S will work with any android phone, despite what Samsung say.
    https://www.youtube.com/watch?v=qYllO-RwSvo

    There is even a video of someone using it with an iphone, though admittedly with limited functionality.

    But that isn’t even the point. The fact is that there is no day to day functionality in my watch that requires me to be tethered to the phone. I only need to be tethered to the phone when installing new apps.

    6
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    Mute Jake Race
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    Apr 28th 2015, 12:48 PM

    I can go for a hike, and it not only tracks the distance and trail I take, it also tracks my altitude and takes the ascent and descent into account when calculating calories burnt.

    Try doing that with an apple watch.

    5
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    Mute beebop
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    Apr 28th 2015, 1:41 PM

    I wish you would take a hike

    15
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    Mute Jake Race
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    Apr 28th 2015, 3:00 PM

    I will. And I will record the whole thing. And it will be awesome.

    12
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    Mute Stephen Earle
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    Apr 28th 2015, 9:29 PM

    Jake is just a deluded android

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    Mute Stephen Earle
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    Apr 28th 2015, 9:31 PM

    Does it track your attitude as well as your altitude jake?

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    Mute Jake Race
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    Apr 28th 2015, 11:41 PM

    Sharp as ever Stevie.

    You know what? Apple have a limited edition bridge out. They’re hard to get, but I could sell you one. Big orange one in San Francisco. IM me.

    2
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    Mute String
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    Apr 28th 2015, 12:09 PM

    These results are for Q1 2015, how would they have results for Apple Watch if it wasn’t released until Q2?

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    Mute Denis O Brien
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    Apr 28th 2015, 3:49 PM

    they wouldn’t , its just sloppy cut and paste journalism again.

    17
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    Mute Sammy AnMadra
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    Apr 28th 2015, 10:39 AM

    I’m sure the asian child slaves who make their products will be delighted at this latest news.

    22
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    Mute Jake Race
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    Apr 28th 2015, 10:46 AM

    Wow, you really are a one trip pony aren’t you BG?

    My Gear S was more expensive than an apple watch, which is to be expected because it is far superior. Take a look at the price of the S6 and S6 edge. They’re not cheaper than Appple products. You get what you pay for.

    But sure, I could point that out over and over again and you’ll be back tomorrow copying and pasting the same douchey post.

    13
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    Mute Sammy AnMadra
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    Apr 28th 2015, 10:48 AM

    Who’s BG? Usually I’ve at least heard of the people I’m accused of being.

    Also not sure wtf you’re on about with your price comparisons. Not relevant to anything I said.

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    Mute Jake Race
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    Apr 28th 2015, 10:51 AM

    His post was deleted. It happens.

    22
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    Mute Sammy AnMadra
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    Apr 28th 2015, 10:55 AM

    Looks like I’ve become another victim of the journal’s arbitrary moderation policy.

    11
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    Mute Jake Race
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    Apr 28th 2015, 11:05 AM

    I don’t even think his/her post was that offensive. He just accused you of disliking apple because you can’t afford their products. He says that every time the journal publishes an article about apple.

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    Mute beebop
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    Apr 28th 2015, 12:24 PM

    What Asian child slaves are you referring to ?

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    Mute Jake Race
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    Apr 28th 2015, 12:42 PM

    I’d hazard a guess that it’s the ones paid 25c a fortnight to make apple products… just a guess.

    11
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    Mute beebop
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    Apr 28th 2015, 12:51 PM

    You said you’ve a gear S. That was made in Dublin so was it ?

    6
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    Mute Jake Race
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    Apr 28th 2015, 12:55 PM

    Yes Beep, it was made in Dublin.

    Though, some of the components were probably made at Leixlip.

    8
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    Mute Stuart
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    Apr 28th 2015, 2:50 PM

    Wow you’ve some fruit shaped chip in your shoulder. I used to think Apple had the most stupid fanboys.

    2
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    Mute Jake Race
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    Apr 28th 2015, 7:01 PM

    True. I won’t even eat apples any more. Give me a pear any day!

    2
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    Mute Ken McCarthy
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    Apr 28th 2015, 10:40 AM

    I suppose they’re taking their time.

    17
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    Mute Sammy AnMadra
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    Apr 28th 2015, 10:42 AM
    1
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    Mute Ben Coughlan
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    Apr 28th 2015, 11:26 AM

    Dya think they’d spot me a few pound?

    10
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    Mute Eoin Kiely
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    Apr 28th 2015, 8:00 PM

    Apple Mac sure dominates the desktop market with a whopping 3.5% share…

    4
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    Mute Stephen Earle
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    Apr 28th 2015, 9:36 PM

    Where do come up with a 3.5 % figure?

    1
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    Mute Eoin Kiely
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    Apr 29th 2015, 8:09 AM

    As I found it in less than a minute I should tell you to google it but anyways..no specific overall sales figures for the industry are available I took the most recent available Gartner figures which measure how many times a certain OS is used. Mac OS accounted for 3.5% of the desktop and laptop market. 3.5% is actually likely to be a little generous as estimates put 45% of windows OS licences in china to be pirated and illegal licences are not included. If you look at yearly shipment figures from either IDC or Gartner Apple never tops 12% of the market share. A market share that dropped from 2013 to 2014. This of course does not take the handbuilt computer market into account which further eats into the share albeit by a small amount.

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